The health needs of carers often go unnoticed caught up as they are in the health and care needs of those they care for. In Northamptonshire, take up of health assessments by carers was very low. Northamptonshire County Council and NHS Northamptonshire wanted to raise the profile of carers in the county, reduce stigma and encourage more carers to take care of their own health.
I developed Look after someone? Who looks after you? together with carers and health professionals (including GPs) and the campaign included a website, materials for health professionals, case study led media features and the launch of a county wide carers award scheme, now in its fifth year. As well as recognising the contribution of carers the awards also celebrated carer focussed GP practices.